A welcoming approach, expertise, know-how, tradition, passion. Together, these values embody the spirit of the House of Michaud. A spirit located for four generations on Place Pury, in the heart of the capital of Neuchâtel - capital of watchmaking - and more recently in the famed resort of Verbier in the Swiss Alps. The Michaud family’s vocation has been and always will be to share its passion for the finest timepieces and the most creative products designed by jewellers from across the globe.
A wind of glamour blows through our new shop windows! Dazzling jewels, timeless timepieces and a touch of fantasy to light up every moment. Light feathers, vibrant colors and golden reflections invite themselves into a setting full of pep. A perfect blend of sparkle and finesse, for those who like to shine with style. Come and discover this colorful showcase and let yourself be tempted!
Within the walls of place Pury 1-3, time has engraved over a century of history, the Bijouterie Michaud story. In 2024, Marie-Maude, Jean-Nicolas and Laurent Michaud are redesigning the family’s historic boutique in collaboration with atelier oï. More than an interior architecture story, an identity journey…
The address remains, the walls too. Inside, everything has changed. A story of organic and instinctive evolution.
Enhance the most beautiful engagements of your life with our selection of wedding rings. Discover elegant wedding rings and timeless engagement rings designed to symbolise eternal love. Each creation combines craftsmanship and refined design, to celebrate your union and your promises in style.
DISCOVER THE ENTIRE CHOPARD UNIVERSE.
Discover all the latest news from our stores and partner brands, new products presented at watch exhibitions, as well as our current favourites and events.
A wind of glamour blows through our new shop windows! Dazzling jewels, timeless timepieces and a touch of fantasy to light up every moment. Light feathers, vibrant colors and golden...
We are delighted to welcome Chopard's prestigious L.U.C collection to our boutique. A symbol of refinement and craftsmanship, each piece embodies the timeless elegance and absolute precision of the company's...
The little spoons have left the silverware boxes to adorn themselves in bright colours and brighten up our shop windows. Transformed into works of art, they add a quirky, vibrant...
This year, you'll find a whole new world of black-and-white fantasy in our shop windows! Before your very eyes, a host of adventures worthy of children's fairy tales unfold: here...
In the heart of Neuchâtel, the store’s design and ambiance is a reflection of the House’s codes, which are centred on charming customers and expertise in receiving them.
The House of Michaud has had a presence in the cult Valais resort of Verbier since 2011, offering you its own interpretation of mountain-style sophistication.
An instore customer care will assist and offer you a large array of services.
A team ready to listen and attentive to your needs
A jewelry workshop to create tailor-made and unique pieces.
Meet and great, expertise, know-how, and passion for more than 100 years.
Pre-order products online and collect them in our boutiques or get them home delivered.